Microlearning, a concept that involves delivering educational content in small, easily digestible chunks, has been gaining traction in recent years. As attention spans dwindle and the need for mobile learning grows, bite-size learning has emerged as an effective approach to capturing the interest of today’s learners. The idea is simple: instead of overwhelming learners with large amounts of information at once, content is broken down into smaller, more manageable pieces.
Short-form videos, like reels and shorts, align perfectly with this approach. They offer a dynamic way to present information in a concise manner, making them ideal for microlearning. Whether it’s a quick tutorial, a product demonstration, or a motivational snippet, these brief videos can effectively communicate key concepts in just a few seconds.
Corporate training has traditionally relied on lengthy presentations, workshops, and comprehensive eLearning courses. However, as the workforce becomes increasingly diverse and technologically savvy, there is a growing need to adapt training methods to suit the preferences of modern learners. This is where short-form content becomes crucial.
Modern learners, particularly younger generations, are accustomed to consuming information in quick bursts. They value flexibility, accessibility, and the ability to learn at their own pace. Incorporating reels and shorts into corporate training can cater to these preferences, offering a more engaging and efficient way to deliver training content.
For example, instead of a 30-minute video on a new company policy, a series of 15-60 second reels can break down the policy into key points, making it easier for employees to absorb and retain the information. This not only saves time but improves the entire learning experience.
One of the key considerations in modern eLearning is accessibility. Learning should be inclusive and accessible to everyone, regardless of their abilities or circumstances. Short-form videos can play a significant role in achieving this goal.
Reels and shorts can be designed with accessibility in mind, incorporating features like captions, audio descriptions, and easy-to-read text. This ensures that learners with different needs can still benefit from the content. Moreover, the brief nature of these videos makes them less overwhelming for learners with cognitive disabilities or those who prefer shorter, more focused learning sessions.
By making learning inclusive for everyone, short-form content can help bridge the gap between traditional eLearning and the diverse needs of modern learners. This aligns with the broader goal of creating a content development strategy that prioritises accessibility and inclusivity.
The shift towards short-form content also presents an opportunity for custom eLearning development. Organisations can work with eLearning developers to create tailored reels and shorts that align with their specific training objectives. This level of customisation ensures that the content is relevant, engaging, and aligned with the company’s goals.
Rapid eLearning development further supports this approach by enabling the quick creation and deployment of short-form videos. In a world where agility is key, being able to produce and distribute training content rapidly is a significant advantage. Whether it’s a quick update on a new software feature or a brief safety reminder, rapid eLearning solutions can ensure that learners receive timely and relevant information.
As the popularity of short-form content grows, learning management systems (LMS) in Australia are evolving to accommodate these new formats. An effective LMS should support the integration of reels and shorts, allowing organisations to seamlessly incorporate these videos into their training programs.
Modern learning management systems offer features that enable the delivery of microlearning content, track learner progress, and assess comprehension. This makes it easier for organisations to manage and evaluate the effectiveness of their short-form content. Additionally, an LMS can provide analytics that offer insights into how learners are engaging with the content, helping to refine and improve future training initiatives.
In Australia, where the demand for innovative eLearning solutions is on the rise, the ability to integrate short-form content into an LMS is becoming increasingly important. Organisations that embrace this trend will be better positioned to meet the evolving needs of their workforce.
Blended learning, which combines traditional face-to-face training with online learning, is another area where short-form content can be highly effective. Reels and shorts can complement in-person training sessions by providing quick refresher videos, supplemental information, or interactive exercises that reinforce key concepts.
For example, after a classroom session on customer service, learners could receive a series of short videos that summarise the main points discussed. This not only reinforces the learning but also provides a convenient reference for employees who may need a quick reminder in the future.
By integrating short-form content into blended learning solutions, organisations can create a more dynamic and flexible training experience that caters to the diverse needs of modern learners.
The growing popularity of 15-60 second reels and shorts is more than just a passing trend. It reflects a broader shift towards more accessible, inclusive, and engaging forms of learning that align with the preferences of modern learners. By incorporating short-form content into corporate training and eLearning strategies, organisations can enhance learner engagement, improve knowledge retention, and create a more inclusive learning environment.
In the future, we can expect to see more companies adopting reels and shorts as a key component of their eLearning strategies, ultimately shaping the future of learning in a digital world.